Global Head of Sales

Who is Hapana?

Hapana is disrupting the market in leading a software solution in the fitness industry that helps gyms, fitness studios, and franchises unlock growth and efficiency. We have revolutionised the operations of multisite boutique businesses like F45, Gold’s Gym, BFT, STRONG Pilates, Fitstop, Vaura, KX Pilates, and more. Our all-in-one platform uses automated lead nurturing, captivating member experiences, multi-layered reporting, and advanced day-to-day operational controls to assist in growing member communities, expanding location footprints, and boosting revenue.

We're committed to fostering growth for our teams and clients through innovation and teamwork. Our business prides itself on its fast growth and dynamic industry, so we require humans with a vision to work with our small but mighty team.  As a global company, we rely on open communication and people speaking up. Bring ideas, passion, and creativity to the role, and you’ll fit right in.

Job Summary:

The Head of Sales will be responsible for leading and growing a highly motivated sales team while driving the sales strategy to achieve revenue growth and market expansion globally. You will mentor, manage, and inspire the sales team, ensuring each member is positioned for success. As a key member of the leadership team, you will collaborate closely with senior leadership and across departments to drive growth in a rapidly evolving market, ensuring alignment and executing strategies that maximize performance and customer satisfaction.

Key Responsibilities:

• Lead, mentor and develop a high-performing sales team by setting clear expectations, holding them accountable, providing ongoing coaching, conducting regular one-on-one meetings and implementing a comprehensive training program to foster success, collaboration and continuous improvement.
• Build and maintain a centralised Sales Hub in Notion — Create a single source of truth for the sales team that includes playbooks, outbound email templates, call scripts, competitive intel, and process documentation (ie. forecasting documentation, sequences, deal stages, etc.) to support consistent execution of the customer acquisition, retention, and expansion strategy in the fitness market.
• Design, implement, and continuously refine a scalable outbound sales strategy — Partner with the Director of Revenue Strategy to develop outreach tactics and messaging frameworks, and collaborate with Marketing to optimize lead generation, segmentation, and top-of-funnel conversion.
• Collaborate on Inbound  lead strategy — Partner with Marketing and the Director of Revenue Strategy to align on demand generation campaigns, content creation, lead scoring, and routing processes to ensure high-quality inbound leads are effectively converted into pipeline and revenue.
• Establish and implement a clear territory management framework to ensure balanced coverage, reduce overlap, and drive ownership across sales regions
• Review and optimise all Sales systems (HubSpot, Chillipiper and Apollo) to ensure aligned processes, data accuracy, and a seamless lead-to-revenue workflow that supports scalable growth.
• Drive the sales pipeline, identify bottlenecks and ensure sales targets are met or exceeded, while tracking performance and making data-driven decisions. Guide AEs through prospecting, lead qualification, negotiations, objection handling and closing strategies to maintain a steady pipeline of opportunities.  
• Serve as a sales leader with a solid working knowledge of the platform, enabling you to support your team in prospect conversations where a level of technical insight is required.
• Sales reporting - Provide detailed metrics (such as conversion rates, revenue generated, average deal size, etc.) and reports to the Director of Revenue Strategy by analysing performance, trends and opportunities for improvement.
• Foster a team-oriented environment that encourages collaboration, accountability and motivation.
• Staying up-to-date with industry trends and competitor offerings to ensure the team remains ahead of the curve.